The history of JPPE

- Dec 24, 2018 -

The history of JPPE

In the early 1938, the war in Europe began to spread; the US Army Headquarters publicly consulted all car manufacturing companies for a light reconnaissance vehicle to replace the traditional military three-seater motorcycle used to transmit military and reconnaissance missions. In the summer of 1940, the US military expressed its specific manufacturing ideas. It hopes to be a lightweight, well-operated, durable, reliable and flexible vehicle that meets the specifications required by the military. Finally, three car companies participated in the bidding, while manufacturing 1,500 vehicles for the military to conduct on-road off-road testing. As a result, the design concept submitted by Bantam [2] was selected, and the model handed over by Bantam was finally improved with the design concept of Ford and Willys-Ove [2] rland to better meet the military requirements. Model. On July 23, 1941, the US military signed a contract with the Willys-Overland car factory in Toledo, Ohio, to manufacture the Willys MB. Jeep has since officially expanded into the automotive market. About 600,000 Jeep vehicles joined the ranks during the Second World War, proving the success of Jeep products.

After the end of the Second World War, the US troops gradually retreated from the European continent. The local residents used Jeep for fun, so they began to apply it to their daily work. Jeep re-established their home and territory with its excellent durability and reliability. Because people enjoy the wide living space that Jeep brings, Jeep is quickly used as a transportation tool to make life fun.

Since July 23, 1941, the Jeep brand has been a symbol of true four-wheel drive performance, innovative technology and continuous improvement. More than 60 years ago, Jeep pioneered the four-wheel drive market segment through Willys-Overland, and in 1983 opened up a compact sport utility vehicle (SUV) with its four-door four-wheel drive Jeep Cherokee. . Today, the Jeep is still connected to the first Jeep. Jeep has been registered as an international trademark since 1950 and has become one of the most famous consumer brands in the world and has become synonymous with off-road performance. Today, Jeep is sold in nearly 100 countries and has sold more than 9.6 million units. For over 60 years, the Jeep brand has built a reputation for ruggedness, versatility and true four-wheel drive power. Jeep has always dominated not only in the military sector, but also in areas such as farming, poor road transport and natural disaster relief. For decades, the Jeep brand has been offering a number of pioneering models, including the Willys MB during the war years and today's models. The Jeep brand is the first in the automotive sector to define the sport utility vehicle (SUV) segment and will continue to lead the future of the SUV market.